Loudness Wars Research
I’ve really been exploring my music collection lately* and along with the playback quality of the PonoPlayer, I’ve learned some things about the hated concept of “loudness wars”:
- I can really hear it start up in the early 90’s with hard rock records from G’NR, Nirvana, Smashing Pumpkins, those types. There is a noticeable louder average volume but there are still dynamics. Instruments still sound natural, just amplified and then compressed analog, and the final mastering mix is pumped up. I suspect they tracked with tons of headroom and let the mastering engineer pull most of it out and boost away since the CD format could handle it. You can still hear natural distortion and plenty of natural room interplay.
- By the late 90’s, dance music (especially from the islands) was pumped and exploring automated multichannel compression provided by digital recording systems. Most American rock was dying at the hands of rap-rock and drum replacement software.
- By 2003, software that could do extreme compression and trickery was prevalent, so it ends up as artist and producer choice, and most went all-in with digital and robotic, looped music makes headway. MP3’s and iDevices took over the listener market in these years.
- By 2010 releases appear about 50% louder than their early 90’s counterparts, and laptops are on stage as well as in the studio, and most people have accepted the sonic downgrade masked as the modern sound. These years appear louder and bigger at first, but immediately tire your ears and upon further listening the mp3 “scratchy paper bag” sound is heard. Trickery is the main game in town in all popular genre’s.
- In 2015 the general public seems to be open to an improvement, even though most new releases are very much guilty of being too loud. No one is impressed by music (mp3) anymore. It’s everywhere, plays from anything, and usually sounds horrible. My generation is burdened with the “oh yeah” whimsical look when someone mentions sound quality.
Luckily, I’m not the only one noticing this. Check out this amazing ditty about the last 30 years in music creation:
*After spending the last couple of years exploring online collections, I’ve discovered that I have a pretty amazing collection of over 3000 pieces of music built over the last 35 years and that it’s primary problem has been it’s total lack of organization. Only 5% made it into iTunes as lossy files. So I’ve begun to put all of my digital music into a single lossless collection and am also finally building a computerized index of my vinyl. When complete, I’ll have a single database of all the music I own, and that’s very exciting to me!